Kelly Barner, Managing Director, Buyers Meeting Point

“Everyone buys, but we don’t always buy well. In The Buyer’s Toolkit, Jonathan O’Brien simultaneously acknowledges the consumerization of corporate purchasing and the intensely strategic effort that is often invested in personal buying decisions. Regardless of the type of buying in question, O’Brien provides the reader with a grounded set of tools and frameworks designed to improve the outcomes (and satisfaction) associated with each purchase.”