“Everyone buys, but we don’t always buy well. In The Buyer’s Toolkit, Jonathan O’Brien simultaneously acknowledges the consumerization of corporate purchasing and the intensely strategic effort that is often invested in personal buying decisions. Regardless of the type of buying in question, O’Brien provides the reader with a grounded set of tools and frameworks designed to improve the outcomes (and satisfaction) associated with each purchase.”

“With the effective Red Sheet approach embedded as “the way we negotiate”, the (customized negotiation capability transformation) program has made a clear and measurably positive impact. The Trust has built a team of highly motivated and expert negotiators demonstrating increased confidence in how it prepares for and conducts difficult negotiations to achieve better outcomes. With a shared sense of responsibility and accountability that has also enhanced cross-functional collaboration, delivered efficiency gains and reduced risk through improved supplier relationships, the team has repeatedly achieved typical cost-saving yields of up to 25% from contract negotiations since it successfully implemented the Red Sheet approach.”

“100% needed to drive category success”… “Mind opening, powerful toolkit – must join!”